Friday, March 7, 2025

Local Radio Station Hot 104.1 Fired All Its On-Air Talent and May Be Shutting Down/Changing Formats

I enjoy listening to the radio when I am in the car. There are a number of big syndicated shows I always eagerly tune into such as the Rickey Smiley Morning Show or the Breakfast Club with Charlamagne Tha God. We have more local programming too such the Courtney Show on 106.5 and after the morning stuff there are afternoon people I like listening to as well. Hot 104.1 briefly had its own morning show--The Home Team--but it unceremoniously was canceled a bit ago. There were still other hosts throughout the day, however, such as Shae Bae, Princess Stormm, and D.J. Raymond. Well, they've been fired. All on-air talent has been let go from Hot 104.1, quite suddenly. The owner of 104.1 is the national entity Audacy, and the plan now is, "The station will begin carrying the signal of AM station KMOX, home of live Cardinals broadcasts, according to the Radio Insight report. Audacy also owns KMOX." This doesn't bode well for the station's future.

It sounds like Hot 104.1 will potentially cease to exist and serve as the FM home of the other channel. I'm bummed at the idea we will lose a fun station that played a lot of enjoyable Hip Hop as well as R&B. We do still have 100.3 AKA The Beat (which airs the aforementioned syndicated show The Breakfast Club), but losing a station one enjoys is always a bummer. I still remember when ALT 104.9 suddenly became a random right-wing talk radio station instead of playing punk rock and spending mornings with The Woody Show. If Hot 104.1 stops existing as we know it that will be unfortunate. If people are expected to listen to terrestrial radio maybe the big companies behind it shouldn't get rid of stations and eliminate the option of people to enjoy certain genres or shows and then be mad that folks are switching to streaming/podcasts/etc. I don't work in radio, so I don't know who crunched what numbers to determine this was a good idea, but I am sad about it. I now just hope everyone who worked at Hot 104.1 is able to get new (and maybe even better-paying/more stable) positions.

1 comment:

  1. There is an excellent article on the "Billboard" website that attempts to explain what is going on with Audacy. Love, The Crypt Keeper

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